Very few marketing companies, including DesignMantic, are making full use of interactive infographics. They are more visual and without listing down the numbers or categorizing them with letters, they get their message across in a more optical way. Mosaic infographics use color tiles to organize the subject matter. The idea is to pinpoint particular areas about a topic and share important information about them. Think of a labeled diagram to understand this design. Many times an infographic design will be used to highlight various areas or sections about a topic or a subject. Infographics that talk about typography usually incorporate a letter infographic template to demonstrate their ideas. Sometimes it could base on a brand name – sometimes the whole alphabet is used for the task. We’ve all seen infographics where the data is showcased using the alphabet. Consumption stats, engagement numbers, population data, totals and correlations, and any other kind of numeric-based info that you can think can be accommodated here. These infographics come heavy with numbers. You’ll see a lot of icons here, images, and symbols. These picture-based IG designs are heavy on the image and low on the text. These are somewhat similar to list infographics but here, the design is more graphic. You can also do a lot of Dos and Don’ts in a comparison-based infographic. As a graphic design and marketing company that predicts and defines industry trends, we do a lot of comparisons and contrasts. It’s great for readers who may not want to read a lengthy blog post.įor side-by-side comparisons of two or more ideas or concepts, we use these designs. Most marketing companies that usually churn how-to guides or different kinds of tutorials use these infographics to distill the information. The how-to infographics are one of the most popular kinds of IG designs you’ll find out there. These designs are used to showcase different levels, groups, or categories of data that are sorted based on some kind of hierarchy. When your content calls for data illustration that highlights the categorization or the organization of a phenomenon, you use hierarchical infographics. In some cases, though, you’ll see location-based data shown in bar graphs or other forms of charts. This kind of presentation almost always uses a map to highlight the point of the data. Do you want to show which parts of the world use the mobile internet the most? You’d probably use a geographical infographic to visualize the numbers. This kind of IG design is used with geography. Timelines that chalk how a famous logo has changed over the decades are a great example of a timeline infographic. The idea is to show the evolution of a process, trend, or concept over time. It is also called a historic infographic. It depends on the wealth of your data and the kind of your data.įor example, you can use a pie chart to compare data and then use a flow chart to outline a process. You can also think of any other combination or even combine more than two in a single infographic. You can use a pie chart with a bar graph, a flow chart with a line graph or a scatter plot with a mosaic. This could be a pie chart infographic, a flow chart infographic, a bar chart, or any other.Īs you can gauge from the title, this type of infographic design uses more than one kind of chart to illustrate the data. There are multiple types of charts and when you choose a particular one for your infographic, it becomes a single chart infographic. A good example would be a list of museums around the world that use art logo designs to represent their identities. These infographics are best when you simply want to mention things and your purpose is not a further exploration of the topic. It usually contains a numbered list, text explaining the data, and some relevant pictures. You get a list of things that you want to talk about and you simply add them on your IG in a categorical order. It’s the most simple and your basic infographic design. Let’s first see what the most popular and effective infographic designs are to get your point across. Your purpose and data are not the only basis on which to choose your design, but we’ll talk more about that ahead in the article. Some of these ideas are more suited for educational purposes while some are better for marketing. Each design serves a unique purpose and data format. Ou can call these infographic examples, but really, these are the different ways you can design your infographic. We will tackle all these –and more – in our conversation today.
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